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  Disney 50th advert- sell promo:  (23) The Walt Disney World Resort 50th Anniversary Celebration The Magic Is Calling TV Commercial (2022) - YouTube The purpose of Disney's 50th advert is to sell, to entice people into coming to celebrate the anniversary. It shows how everyone can have the magic no matter who they are. It is aimed at families but manly those who love Disney. This is because it is a theme park with rides for everyone but they all link to a Disney film or character. It starts off with a master shot of the castle then goes into a long shot of a child and a Disney cast member, it then goes into slow motion using special effects to show the magic of Disney. The special effects continue throughout the promo and it gives a broad appeal across all the parks to give you a feel for each one. The promo comes to the end with floating text to give you the key information and then fades into black.  The audio visual promo is kept short which is good as they make it a ...